Category Archives: small business trends

Half-baked or True Business Concepts

by Chris Wendel Over the years, I’ve heard all kind of business concepts. Some never made it past the scribbled napkin stage, while others had little promise. The point is frankly, no one knows at first glance if a business … Continue reading

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Special Report: Mompreneurs in Northern Michigan

They’re Not Finding Jobs They Want, so They’re Creating Their Own Here’s a link to the full story and the video, including footage with Chris Wendel, Regional Director of the Northwest Region of the Michigan Small Business & Technology Development … Continue reading

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Book Review: Winning Presentation in a Day

 Winning Presentation in a Day: Get It Done Right, Get It Done Fast! By Rhonda Abrams Reviewed by Chris Wendel (See the full review in this month’s issue of the Traverse City Business News)   Author Rhonda Abrams has … Continue reading

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Marketing: How much is enough?

How much do you spend on marketing for your business? Like so many areas of small business development the answer is, it depends. If your business is attempting to enter a competitive market there will be considerably more investment in branding … Continue reading

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“3/50 project” offers new spin on buying local

Touted as an “independent business lovefest”, a new online movement the 3/50 Project has gained momentum and reminds us again of the benefits of buying local. The 3/50 project began with a post on retail consultant Cinda Baxter’s blog at AlwaysUpward.com. “Five … Continue reading

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How introverted are you?

Book Review by Chris Wendel Networking is one of those activities that people seem to either love or loathe. I have to admit, prior to reading this book I thought of myself as an adept networker, as least as far … Continue reading

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2011 Business Trends for the Grand Traverse Region

As another year ends, it’s a good time to take stock of some of the new trends that will likely impact small business in the Grand Traverse Region in 2011. Mobile Marketing: This would include mobile phone applications and new … Continue reading

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